From HBR Network blog by Scott Anthony | February 6, 2013
This metaphor comes from the story about the Hen and the Pig who partnered in egg and ham breakfast business. Both claims commitment to the business. While all the hen is to do is to contribute her egg, she stays alive. The pig has to die to contribute, to show his commitment.
Now the question being asked is who are the 5 to 10% of the total population who are committed to innovation?
The kind of commitment needed to innovate is similar commitment of the pig
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